Who Do You Want to Become?

You’ve reached a point where another qualification or late-night email won’t solve the real challenge.
The bigger question is this:

Who do you want to be, both as a leader and as a person?

Many of the ambitious leaders and entrepreneurs I work with know they’re capable of more, yet feel weighed down by doubt, overthinking, or the sense that something is missing.

This isn’t about adding new skills to your CV. It’s about creating the confidence and clarity to live and lead the way you truly want.

Here’s Your Quick Answer: How to Overcome Limiting Beliefs

  1. Name the belief or misunderstanding that keeps you stuck.

  2. Challenge it - look for evidence that proves it wrong.

  3. Reframe it into a thought that supports growth.

  4. Practice new behaviours with support and accountability, such as one-to-one coaching.

How Misunderstandings Shape Your Story

As children we explored life with boldness and joy. Over time, we picked up half-truths or misunderstandings that quietly shape how we see ourselves.

They often show up as:

  • Overthinking every decision

  • Fear of change or of losing what you’ve built

  • Questioning your worth or belonging

  • Perfectionism that stops progress

  • Worrying you’ll “mess it up” if you trust yourself

These patterns aren’t permanent. They sit in the rear-view mirror, yet influence every step forward, like walking with a limp you never needed.

Limiting Beliefs vs. Simple Misunderstandings

  • Rooted in identity and emotion

    Persist even when new evidence appears

    Restrict potential and growth

    Require reflection and coaching to shift

  • Rooted in incomplete or incorrect information

    Usually disappear once clarified

    Cause short-term confusion or mistakes

    Require accurate information to resolve

Limiting Belief Examples:


“I’m not good enough to be a leader.”
“I can’t change at my age.”

These shape identity and behaviour and need careful reframing.

Misunderstanding Examples:


“Colleague X is angry because they didn’t say hello,” when they were simply distracted.
These dissolve once the facts are clear.

Seeing the Wood, Not Just the Trees

Clients often come to coaching focused on the “trees”:

  • The font on their CV

  • Replying instantly to every email to look supportive

  • Polishing a presentation slide until midnight

  • Beating themselves up for missing a meditation session

But growth lives in the “wood”:

  • The story your CV tells about your strengths and ambition

  • The kind of leader you want to be, not how fast you reply

  • The key message your audience should remember

  • The bigger goal of long-term wellbeing

When you zoom out, you stop reacting and start shaping the life and leadership, you truly want.

A Client’s Shift

One client came to me convinced they weren’t “leadership material.”
Through coaching we uncovered the belief that they had to be perfect before taking on responsibility.
Within three months they were confidently leading a high-stakes project and coaching their own team, without the constant fear of failure.

One Thought Away from Change

You create your experience.
Recognising a limiting belief or misunderstanding is the first step to changing it.

There’s no magic wand; change takes time and guidance.
But you don’t have to accept the limp.
With the right support you can:

Start Today

Every week at Sustainable Life Coach I help leaders and entrepreneurs uncover hidden beliefs that keep them stuck and build the mindset to move forward.

Book a free consultation now and start leading your life with confidence.

Because if not now, when?

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Common Limiting Beliefs (And How a Lifestyle Coach Helps You Move Past Them)