One-to-One Life and
Leadership Coaching
For capable people who are privately stuck. Three, six or twelve month coaching programmes — online, wherever you are, and delivered by me personally in every session.
Is this you?
One kind of coaching,
at three depths.
THE APPROACH
Whether you're looking for leadership coaching, business coaching, executive coaching or life coaching — the work underneath is the same. What changes is what we point it at.
That's why there's one set of prices here rather than a different programme for every job title. You're not buying a curriculum. You're buying honest, structured time with a coach who'll tell you the truth.
Most people already know what needs to change. It's just sitting there — known, but undone. Closing that gap is the entire job.
Coaching for one specific moment
A board presentation. An investor pitch. A keynote. A career-defining interview. If there's a date in your calendar and everything is riding on that day, you probably don't need a three-month programme.
The Defining Moment Intensive™ is focused confidence and performance coaching — one or two sessions built entirely around that single event. From £750.
BEFORE WE GET TO PROGRAMMES
If what you're working on is broader than one moment, keep reading.
Coaching programmes and prices
PROGRAMMES
Every programme is two sessions a month, 60 minutes, delivered online over Zoom — so it works around your diary rather than your postcode. Clients across the UK, Europe and beyond.
Three Months
Enough time to build genuine momentum and see what changes. The right starting point if you want to know what coaching actually does before going further.
- Unlimited email support between sessions
- Personalised resources and exercises
Book a call"Be ready for HUGE gems, insights and revelation during your sessions. Nothing was held back — he gives his all."
Natalie · Three Months
Six Months
Where lasting change happens. Long enough to go deep, short enough to stay focused. This is what I'd recommend if you're serious.
- Everything in Three Months
- Goal framework and progress tracking
- Priority scheduling around your diary
Book a call"The best coach I have worked with. I got so much clarity and momentum after each session."
Amy · Six Months
The Year
For when what you want to change is who you are, not just what you're doing. A year changes how you think, not only what you do next.
- Everything in Six Months
- WhatsApp support throughout
- Workshops and webinars included
Book a call"After a year with George my whole mindset and attitude has changed. I look at things so differently."
Jessica · The Year
Additional sessions available at £250 at any point. Payment is taken before the first session.
What every coaching
programme includes
INCLUDED AS STANDARD
SPECIALISMS
Leadership, business and
franchise coaching
Three of the groups I work with most, and the same programmes apply to all of them.
Leadership presence, difficult conversations, decision-making under pressure, and the shift from managing to leading. Ten years of it, including People Leader roles at Apple and Gymshark.
Leadership coaching for managers, directors and executives
The decisions that don't have obvious answers, the people problems that come with growth, and the isolation of being the one everything runs through.
Business coaching for owners and founders
Leading inside someone else's system, franchisee performance, and the transition from operator to leader. Currently working across a UK care franchise network.
Franchise coaching for franchise owners
Getting clear on what you actually want, managing the uncertainty of change, and building the confidence to step into something new.
Career transition coaching
HONESTLY
This probably isn't
for you if…
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I'll be kind, but I won't be agreeable when it isn't useful.
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There are good books for that, and they're cheaper.
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My job is to work myself out of a job.
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Coaching works alongside therapy, not instead of it — and I'll say so if that's what I'm hearing.
I'd rather tell you now than have you find out in month two.
How to start coaching
with George
GETTING STARTED
01
A free 30-minute discovery call
A genuine conversation about what's going on. No pitch, no pressure. If coaching isn't the right thing, I'll tell you that.
02
We choose the length together
Based on what you're actually working on — not on which one costs the most. Sometimes that's three months. Sometimes it's a year.
03
We book, and we begin
Payment before the first session, then your first block of sessions goes in the diary and we start.
PROOF
What coaching clients say
★★★★★"The best self-investment possible for anyone genuinely seeking to grow. Compassionate, generous and sometimes challenging — it has made me a stronger person. The results have been real and are long lasting."
Marie-Elisabeth · One-to-one coaching · Italy
★★★★★"Our sessions were over Zoom — I am in India. He sets expectations right at the beginning and points out the things you may not notice at first. Authentic, compassionate and heart-centred."
Moumita · One-to-one coaching · India
★★★★★"George has improved my business focus and we are now going forward, rather than meandering."
Mike · Leadership coaching · UK
Rated 5.0 across 50+ independent Google reviews. Read them all →
QUESTIONS
Coaching questions, answered
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My one-to-one programmes are £1,500 for three months, £2,800 for six months, and £5,400 for a full year — all fortnightly sessions with support in between. The Defining Moment Intensive™ starts at £750 for a single 90-minute session. UK coaching varies enormously; what you're paying for here is ten years of experience and me personally in every session.
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You get ten years of coaching experience, a background leading people at Apple and Gymshark, and me personally in every session — no associates, no junior coaches. I take a small number of clients at a time so everyone gets proper attention.
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Coaching works when someone genuinely engages with it — that's what fifty-plus five-star reviews reflect. What I won't do is promise a specific outcome by a specific date, because anyone promising that isn't being straight with you.
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Yes — research is consistent on this for one-to-one work, and all my coaching is delivered over Zoom. It also means we meet properly whether you're in London, Lisbon or halfway through a work trip, rather than losing a session to travel. In-person work is reserved for organisational engagements and my invitation-only Partnership.
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In practice, less than most websites suggest. Leadership coaching points the work at how you lead people; life coaching points it at everything else. The underlying work — patterns, decisions, confidence, the gap between knowing and doing — is the same, which is why I price them the same.
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Therapy generally works backwards from the past to understand how you got here. Coaching works forwards from where you are to where you're going. They're complementary, and plenty of my clients do both.
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Life happens. If something significant comes up we pause and pick it back up — I'd rather you come back properly than push through a month where you've got nothing to give it.
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Yes, though I'm not a clinical specialist and anyone needing clinical support should have that alongside coaching. Much of what I focus on — the gap between knowing and doing, getting close to something and pulling back, decisions that don't stick — tends to show up more intensely for people with ADHD.
Book a free discovery call
Thirty minutes. Free. No pitch. Just an honest look at what's going on and whether coaching is the right next step. If it isn't, I'll say so.